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MissionThe Prince
Edward County Winegrowers Association (PECWA) was formed in 2000 as a Not for
Profit Organization. PECWA’s mission is the growth and promotion of Prince
Edward County as a wine region. PECWA represents both the grape growers and
wineries alike. This is achieved through advocacy, market development, special
events, education and mutual support. As an association, we value Our Agricultural base - and promote 100% Ontario wine. We focus on clarity and transparency in marketing and labeling. Accountability - We the membership are accountable to our growers and wineries, for activities and strategies moving forward, and for encouraging compliance with policies approved by the membership
Quality - We promote quality by providing information on the development of viticultural skills and knowledge for our membership, through workshops, seminars and communication. Respect - We understand the value of people to our organization it's success. We must trust, respect and value the opinions expressed by our members. Responsiveness - As an organization we are responsive to the needs of the membership in a timely manner, to support their economic health. Service - We serve our membership as a community, by providing them with current, informative information as well as support by actively communicating with all levels of government, agencies and organizations. |

